(01) Hyper-Targeted PPC for Local Event Rentals

Launched a precision-targeted PPC campaign for Better Events Co in Rockford, IL, focusing on event rentals including tents, tables, and decor. The campaign leveraged keyword targeting and geo-specific ads to increase high-converting traffic.

‍

(02) Conversion-Optimized Google Ads Strategy

Designed and implemented a Google Ads strategy tailored to maximize ROI on Better Events Co’s seasonal promotions. Utilized A/B testing for ad copy, extensions, and landing pages to improve conversion rates and cost-per-click efficiency.

(03) Full Funnel Ad Campaign with Landing Page Integration

Created a full-funnel paid advertising campaign aligned with a custom-developed landing page. The funnel was built to guide users from ad engagement through to rental booking, supported by strong SEO and web development fundamentals from JE Media Creatives.